Bachelor of Science in Global Entrepreneurship

SCNS Course Number: AML 1000

A study of the national literature of the United States since the early 19th century. Students will become familiar with a variety of literary works including novels, essays, and poetry as well as the authors behind these efforts.

SCNS Course Number: CGS 1002

The impact of computers on society and business. Emphasis is placed on the evolution of the computer, evolving technology, software and hardware, programming languages, and decision making in a computerized environment.

SCNS Course Number: COM 1100

This course offers an overview of the basic concepts of communication and the skills necessary to communicate in a variety of contexts. Emphasis will be placed on exploring methods to boost communication skills in-person as well as in a digital setting. Topics covered include thought leadership, interpersonal, written and oral communication, pitching, digital meetings, presentations, public speaking, company and group interactions, and trending topics.

SCNS Course Number: ECO 1013

A study of the economic system and the development of free competition in capitalism. Included in the course are discussions about the evolution of money, the banking system, the law of supply and demand, and price determination.

SCNS Course Number: ECO 1023

A course in microeconomics involves a closer look at supply and demand, price controls, public policy, the theory of the firm, cost and revenue concepts, forms of competition, elasticity, and efficient resource allocation. It also involves a detailed study of the choices made by households, firms, and government and how these choices affect the markets for goods and services.

ENG 101 – English Composition I (3 credit hours) SCNS Course Number: ENC 1101

This course investigates the process of composition of prose, the differences between explaining and persuading, research tools and the organization of subject matter. Compositions include descriptive, narrative, analytic and persuasive essays. Emphasis is placed on an expanded concept of literacy that includes images and a variety of visual media, as well as on how to find, critically evaluate, and synthesize information from a variety of sources. Students develop the skills of successful writing, including strategies for generating content designed for different purposes, editing their work for clarity and grammatical correctness, arguing, or criticizing their own and others’ work, and making revisions. (*May be subject to testing and/or remedial work in order to enroll)

SCNS Course Number: ENC 1102

A continuation of ENG 101, which is prerequisite; emphasis is placed on the resources available to a writer, both documented and imaginative, and the use of these resources in the development of academic writing. Essay tasks will include informative, analytic, and argumentative writing. Students will complete a research project on a topic of their choice. Students will examine six interconnected components of research paper development in college and business settings: rhetorical awareness, why writers make specific choices in the development of their ideas, the kinds of questions college courses explore, techniques for effective revision of papers, editing, and critical reading skills. The course is designed to create a set of assumptions about the way to use language to investigate, learn, and change (Prerequisite: ENG 101).

SCNS Course Number: MAT 1102

A continuation of MAT 101, which is prerequisite; emphasis is placed on more advanced topics including linear equations, statistics and probability, differential equations, and theory of proofs (Prerequisite: MAT 101).

SCNS Course Number: POS 2001

A survey of political attitudes and movements including political ideologies and cultures; emphasis is placed on contemporary political science.

SCNS Course Number: PSY 1012

A basic study of human behavior including an emphasis on learning theory, human development, and psychological research.

SCNS Course Number: SYG 1000

An introduction to social relations and the scientific study of human society, culture, social interactions, and organization of societies. Topics reviewed include socialization, research methods and application of scientific methods to sociological data, social problems and change, and social institutions. Emphasis is placed on the structural and cultural aspects of society and the complex manner in which various environments influence human development and behavior.

SCNS Course Number: ACG 2001

A study of accounting from two perspectives; how financial statements are prepared, and how decision makers use financial statements. Transaction recording, ethical decision making, and computer applications are included.

SCNS Course Number: ACG 2011

A course that describes the techniques and concepts used to produce decision-making information. Manufacturing, nonprofit, retail, wholesale, and administrative environments are emphasized (Prerequisite: ACC 210).

SCNS Course Number: BUL 2100

Contents include legal environment of business, contracts, domestic and international sales and lease contracts, negotiable instruments, creditors’ rights and bankruptcy, business organizations, labor and employment relations, and government regulations.

SCNS Course Number: GEB 1011

This course is an introduction to the function and operations of business in a free enterprise system. Topics include how and why a business operates, the development of a business plan, business ownership, organization, and marketing. This course also provides students with an overview of business in an increasingly global society, serving as an introduction to business terminology, concepts, environments, systems, strategies, and current issues. Topics include an overview of the business environment, business ethics, entrepreneurship and global business, management, marketing, production, information systems, and financial elements of business. The course provides a solid business foundation for more detailed and higher-level study in subsequent courses.

SCNS Course Number: MAN 2103

A study of the fundamentals of motivating, communicating, and cooperating with management, co-workers, and the public for business professionals.

SCNS Course Number: MAN 2800

A study of the activities that are necessary for the successful management of a small business. Topics include marketing, inventory control, planning, and the creation of a business plan (Prerequisite: BUS101).

SCNS Course Number: GEB 3361

A study of the pros and cons of economic theories, government policies, business strategies, and organizational structures as they apply to international business (Prerequisites: BUS 101 and MGT 230 or BUS 102).

SCNS Course Number: FIN 3103

This course introduces students to the tools necessary in building a personal financial plan. Topics covered include protection planning, retirement planning, estate planning, and investment planning (Prerequisite: BUS 102).

SCNS Course Number: MAR 1011

A survey course which focuses on marketing theories, building and managing profitable customer relationships, building and managing strong brands to create brand equity, and marketing in a socially responsible way around the globe. Topics include the marketingenvironment, managing information, consumer and business buyer behavior, branding strategies, distribution channels, advertising and sales promotion, and direct marketing.

SCNS Course Number: GEB 2112

Este curso explorará los fundamentos del emprendimiento, su importancia para la sociedad y las oportunidades y métodos para lanzar una empresa emergente (startup). Los estudiantes también profundizarán en el desarrollo de conceptos de negocio y el análisis de mercado en relación con una nueva empresa.

SCNS Course Number: MAR 3804

Los estudiantes aprenderán a crear y ejecutar una estrategia de marketing exitosa para su negocio, incluyendo el desarrollo de campañas, identificación y adquisición de clientes, publicidad digital, marketing de contenidos, conversiones, SEO y más (Prerrequisito: MKG 101).

SCNS Course Number: BUL 4394

(Note: Aligns with advanced Legal requirements in Entrepreneurship components) Understanding the basics of business law is critical for an entrepreneur. This course explores topics such as the legal structures of a business, intellectual property, employment law, contracts, and government regulation (Prerequisite: BUL 201).

SCNS Course Number: MAN 3802

In this course, learners will uncover methods to foster an entrepreneurial mindset and develop a strong leadership style in order to achieve entrepreneurial success (Prerequisite: ENT 200).

SCNS Course Number: MAR 3661

Students will learn about product/market research, identifying customer preferences and environmental analysis. Skills acquired in this course enable entrepreneurs to pinpoint a competitive advantage for their business in terms of brand, product, customer service, marketing and sales (Prerequisite: ENT 200).

SCNS Course Number: ENT 3604

Students will explore the methods, tools, processes, and techniques used during the different stages of new product development from idea generation to market testing (Prerequisite: ENT 305).

SCNS Course Number: GEB 3356

Students in this course will formulate their initial business concept, creating the plans and foundation for a global business. The course will also delve into competitive advantage and pitching to clients and investors (Prerequisites: ENT 305 and ENT 306).

SCNS Course Number: ENT 4413

This course will explore the key financing concepts that entrepreneurs need to understand in order to secure funding for their company. Topics covered include financing options, valuation, term sheets, capitalization tables, the stages of financing, pitching, and negotiation (Prerequisite: ACC 220).

SCNS Course Number: GEB 4363

This course delves into the different aspects of global commerce that affect businesses today. Topics covered include economic systems and institutions, the value of money, markets, labor, commodities, and ethical considerations.

SCNS Course Number: FIN 4002

This course explores emerging markets, market expansion and methods to choose the best market entry strategy for the global growth of your entrepreneurial venture. Topics covered include economic and institutional changes, market size, population growth and analysis, and the foreign market opportunities and challenges relevant to your success.

SCNS Course Number: MAN 4612

Los futuros emprendedores dominarán las habilidades en los campos de la gestión global de materiales y el transporte. Este curso profundizará en la distribución internacional, operaciones, almacenamiento, materiales, gestión de la cadena de suministro, inventarios y logística para aumentar la eficiencia y aportar valor a los clientes con el fin de lograr una ventaja competitiva sostenible.

SCNS Course Number: MAN 4570

This course examines the process that entrepreneurs take to identify, analyze and negotiate the procurement of goods and services from global sources of supply. Additionally, students will assess the cultural, political, legal, ethical and financial considerations encountered when sourcing in a world economy.

SCNS Course Number: ENT 3412

Aspiring entrepreneurs and leaders will acquire the skills necessary to make data-driven decisions related to running their company, tackling business challenges, pivoting when necessary, and maximizing their firm’s profitability.

SCNS Course Number: ENT 4811

In this course, aspiring entrepreneurs will discover how to create, maintain and optimize a successful e-commerce business or e-tail site.

SCNS Course Number: MAR 4403

This course outlines the ins and outs of selling products in a highly competitive marketplace and gaining traction as your business scales. Students will learn how to sell and manage go-to-market and growth functions within entrepreneurial settings.

SCNS Course Number: ENT 4944

Los estudiantes en este curso de integración (capstone) reunirán todo lo que han aprendido a lo largo del programa para desarrollar su concepto de negocio inicial y crear un plan de negocios final para una empresa global. Utilizarán este plan para presentar su concepto con la oportunidad de adquirir capital semilla, y lanzar realmente su startup si así lo desean. (Prerrequisitos: Este curso debe tomarse como la materia final del programa).